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Swinnerton Cycles - Road Bikes, Mountain Bikes, Hybrid Bikes and Bicycle Accessories

Swinnerton Cycles was established in 1915 and is Stoke on Trent & Staffordshire's leading cycle shop. With a comprehensive range of bikes, accessories, components & clothing, Swinnerton Cycles has the largest selection of cycling products in Stoke on Trent. Our workshop is fully accredited and has a fast turnaround keeping you on the road for longer so if you are looking for bike shops in Stoke on Trent we have it all Swinnerton Cycle is Staffordshires only Shimano Service Centre providing workshop facilities with Cytech Level 3 Mechanics and also Bike Fitting.

Swinnerton Cycles is the Official UK Stockist for the following cycling brands: Merida Bikes, Giant Bikes, Trek Bikes, Ridgeback Bikes, Genesis Bikes, Colnago BikesLook BikesShimano, Sram, Campagnolo, Mavic, Bontrager, Exposure, Camelbak, Cateye, Garmin, DT Swiss, Torq, and SKS.

Our cycle clothing range includes the following brands: Q36.5 Clothing, Altura Clothing, Madison Clothing, Pearl Izumi Clothing, Fizik Shoes, Shimano Clothing, Giro Helmets, Abus Helmets, Bell Helmets, and much more. 

2023 Cycling events you need to put in your calendar
2023 Cycling events you need to put in your calendar
There are 100s of cycling events in the UK to put on your bucket list this year for all abilities and disciplines. If you like to...
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Best bikes to use on a turbo trainer to keep you fit through the winter
Best bikes to use on a turbo trainer to keep you fit through the winter
You might struggle to motivate yourself to get out on your bike during the cold winter months. However, if you have races in the ...
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6 Top Tips For Indoor Cycling Training in the winter
6 Top Tips For Indoor Cycling Training in the winter
Cycling is the perfect way to spend a summer's day. Warm temperatures and long days mean you can ride for hours with minimal kit....
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10 ways to stay safe cycling through snow and ice
10 ways to stay safe cycling through snow and ice
Here in the UK, we rarely get extreme weather, but when we do, we are often ill-prepared for icy and snowy conditions. Equally, t...
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